Bang & Olufsen. Famous iconic brand
The Bang & Olufsen brand is very popular in European countries. This brand has a lot to say. For example, one of the products of this company is so successful that it was even taken to the New York Museum of Modern Art. In addition, Bang & Olufsen branded products are very widespread in the UK and Denmark and enjoy a very good reputation among buyers, especially those who appreciate ingenious design.
What does Bang & Olufsen do?
And they are engaged in musical equipment. So at the time of its inception, the company could not miss the fact that they invented the radio or the first to put on the market a device for receiving radio signals. However, the radio receiver introduced by the company in 1925 differed from other receivers in that it was more compact, more interesting in design, more convenient and had good sound characteristics. This served as the best advertisement for the company.
From such a successful start, the company has remained true to its traditions and followed the path of development of audio equipment, paying special attention to the design and functionality of its branded products.
Bang & Olufsen worked hard and never rushed to release new products. But when they released their audio equipment to the market, it immediately became a hit. So, for example, the company's employees have been working on their famous Beo Systems music centers and Beo Lab receivers for at least two decades. But when Beo Systems branded music centers and Beo Lab receivers were released to the market, they began to be bought up by people very well. And what if this is not the best recognition of the company's merits?
And as mentioned above, Bang & Olufsen's 21st product was so impressive that the Museum of Modern Art in New York wanted to see it in their collection.
By the way, if we look at the numbers, now the income of Bang & Olufsen is at least $ 1 billion, the company's products are distributed in 40 countries. The total number of Bang & Olufsen branded stores is at least 1770. True, most of them, as also mentioned above, are sold mainly in their native Denmark and close Great Britain. And Bang & Olufsen is one of the few companies that can boast that all their branded products are made only in their homeland - in Denmark.
So, even though the Bang & Olufsen brand is not very well known in our country, nevertheless it is really a real cult brand, and branded products, which stand out from competitors in design and functionality and are a guarantee of good quality sound, have become a subject for many people. real pride and a symbol of a subtle understanding of music.
Other famous iconic brands:
• American express. Famous iconic brand