Apple. Famous iconic brand
The Apple brand is one of the most significant and amazing. To begin with, we must immediately emphasize that this brand is by far the most expensive. It is also impossible not to mention that the Apple brand is also a cult one.
The company was founded in California by Steve Jobs, Ronald Wayne, and Steve Wozniak, who built their first personal computer in the mid-1970s. After selling 200 computers to local enthusiasts for $666 each, the young entrepreneurs received funding and officially registered Apple Computer, Inc. on April 1, 1976.
By the way, it is Jobs and Wozniak who are the authors of the world's first personal computer (later they were even awarded medals "for the development of technological progress"). And the Apple II computer has also become the most massive PC in the world. We also owe it to Apple for the spread of the computer mouse and the graphical user interface.
But nothing interesting can be said about the brand name. The name "Apple" translates simply as "apple", and the reasons are supposedly a hint of environmental friendliness, or that Jobs thought about how beautifully "Apple" will be placed in the telephone directory in front of Atari. In general, it's boring.
However, the successful Apple II was followed by the completely unsuccessful Apple III, which hit the company and the company's image very hard. But Apple recovered, and expanded the scope of activities. Now the popular iPhone mobile phones, iPad tablets and Mac personal computers (MacBook, iMac and others) are produced under the brand, plus programs and accessories for these things, and all sorts of little things.
Apple products sell fairly well, and the Apple brand has a strong reputation for quality, innovative technology, and aesthetic design.
Other famous iconic brands:
• American express. Famous iconic brand
