Heinz. Famous iconic brand

It would seem, how did the Heinz brand deserve the title of a cult? Why exactly Heinz, when millions of various ketchups, mayonnaises and other sauces are produced in the world?

Firstly, the era of now well-known ketchups began with Heinz. Before Henry Heinz made his discovery, poor Americans (and not only them) were content with pickled cucumbers and grated horseradish (from which, by the way, Heinz made his debut). It is clear that the unique tomato sauce was met with a bang.

However, it should be noted that this discovery was only for America. And the Chinese have long used various sauces that gave dishes a special taste. In particular, fish sauce called "quetzap" was brought to America from China. Without further ado, Heinz created his own "quetzap", which we now know as "ketchup". Moreover, unlike the Heinz sauce, the original "quetzap" did not contain any tomatoes.

However, one discovery is not enough, especially when other companies, seeing the success of Heinz, began to produce their own ketchups.

Heinz prioritized the quality of the product, the quality of the packaging, and the fact that people are lazy, which means they don't mind if someone else makes cooking easier for them. Heinz is also an innovator in transparent packaging for products, so that the buyer can see exactly what he is buying. And one more thing - it was Heinz who was the first to start distributing samplers with finished products for free. “Let the product speak for itself,” Henry Heinz often emphasized.

It is no wonder that the Heinz brand has become truly iconic and popular all over the world today. But what is truly amazing is that Heinz's quality standards remain very high to this day. And although many food manufacturers recognize Heinz as a benchmark, however, not everyone can adhere to such a high level.

And, based on all of the above, the iconic Heinz brand speaks volumes to today's consumer. Heinz is a high quality, environmentally friendly products and the honor of the company, which is clearly proved by transparent packaging. It is enough to try Heinz once to become his fan forever.

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