Harley Davidson. Famous iconic brand
One of the most famous brands in the world is the brand legend, brand icon, brand cult Harley Davidson. And this brand is truly legendary and truly iconic.
And, interestingly, those who use the products of the Harley Davidson brand are much less than those who know and appreciate this legendary brand.
By the way, if we are to be very attentive to details, then Harley Davidson products themselves are not at all competitive in comparison with the products of other companies in the motorcycle market. Harley Davidson motorcycles are not very powerful, not very fast, not very economical - both in terms of fuel consumption and price. However, among all motorcycles in the world, it is Harley Davidson that is the most iconic and clearly corresponds to its unique style.
Harley Davidson has become a real cult, a great brand in the world. And the people who buy Harley Davidson are buying them because of the iconic brand itself.
Moreover, the success of the brand is associated with a whole era - the era of bikers, the era of the Hells Angels, who traveled across America on harleys. Harley Davidson is immortalized in the history of mankind thanks to the book "Zen and the Art of Driving a Motorcycle", thanks to the cult film "The Rider" with Jack Nicholson and the film "The Savage" with Marlon Brando, and even the cult film "The Terminator" with Arnold Schwarzenegger. There are many more examples where the Harley Davidson motorcycle plays an important role, but this is not necessary - even now many people know what a Harley Davidson is.
Again, for example, one of the most popular tattoos in the world is the Harley Davidson emblem, which adorned the fuel tanks of branded motorcycles.
And no matter what happens to Harley Davidson, the brand will forever remain legendary and iconic, and drawings and photographs of Harley Davidson motorcycles will adorn people's clothes and walls for many years to come.
Only the no less legendary brand Zippo can compete with such cult popularity as that of Harley Davidson.
By the way, such a cult is not always in the hands of the manufacturing company. For example, once Harley Davidson tried to occupy a new niche in the market - they began to produce women's perfumes. But after all, the Harley Davidson cult is a truly masculine brand, with obvious attributes of masculinity and strength. And therefore, in the perception of customers, the brand could not be associated with women's perfume, and therefore the Harley Davidson innovation failed. Which, however, did not affect the cult and perception of the brand. And in general, it is unlikely that anything will change this well-established image that arises at the mention of Harley Davidson.
And no matter what happens, the Harley Davidson brand will forever remain in the history of mankind as a legendary cult brand - truly masculine, truly masculine.
Other famous iconic brands:
• Guinness. Famous iconic brand
• Hard Rock Cafe. Famous iconic brand
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